Cosmetics manufacturers benefit from halal-green branding on their products to enter new halal markets and increase market share

Although it is critical to integrate the concepts of halal and green, including in the purchase intention study, they are...

Are our agri-food supply chains in crisis?

The world is going through more than just turbulent times, with what I would describe as a toxic cocktail of...

How to protect your halal reputation capital?

A solid halal reputation increases sales performance in Muslim markets and buffers organisations from negative stakeholder reactions during times of...