Market Research

A fast evolving competitive landscape makes market intelligence more critical than ever before. LBB delivers companies and governments market insights and transform these insights into policy, strategy and action. We have targeted expertise in agri-food, halal, transportation, logistics, and supply chain management to help solve your toughest market intelligence needs.

Halal Ingredient Sourcing. We help companies in searching for local-regional-global suppliers of halal ingredients, organise collaboration with other organisations in sourcing of halal critical ingredients, and vendor rating. With proper market intelligence, we lay the foundation for a more stable supplier base for halal ingredients (with the right halal certificates).

Feasibility Studies. With expanding into new markets, making the right decisions about when, where, and how to go is crucial. We conduct in-depth feasibility studies to determine the viability of new projects and implications on the organisation and supply chain. Market intelligence helps in defining the right product and supply chain strategy for investments in new markets.

Second Opinion. The use of a second opinion is not limited to the medical world only, but also practiced in complex logistics and supply chain decisions. Certain decisions like the introduction of a new production line, factory, distribution centre, mergers and acquisitions, have major implications on the customer service and total supply chain costs. Before making extensive and radical changes in a logistics system or supply chain, an independent assessment makes better decisions possible.

Halal Ecosystem and Industrial Master Plan. Halal ecosystems are of growing importance in better organising halal supply chains and value chains. We have been advising industrial park developers in Malaysia and Indonesia with their master plan and implementation of their halal ecosystem. We also conduct halal ecosystem studies for governments and NGOs locally, regionally and globally. Particular attention is paid to the topic of sustainability by design, by looking at achieving so-called ‘economies of chains’. This addresses not only the physical buildings in the park but also production and end-to-end supply chains. We developed a new concept ‘Halal Park 2.0’, which is a better way of organising halal production and supply networks.

Halal Risk Report. The halal risk report provides essential halal risk and market intelligence for top management of brand owners serving Muslim markets. The halal risk report consists of a halal risk assessment (analysis of halal supply chain and value chain risks); halal risk and performance measurement (halal maturity, halal trust, halal reputation index, licence to operate, and halal rating); and conclusions and recommendations (key findings and action plan). Our advisory team provides you with strategic data to improve and protect your corporate halal reputation.  The halal risk report can be produced annually or according to board meeting cycles.

Halal Reputation. Corporate halal reputation is vulnerable due to the way companies, brands, and their supply chains are organised.  The Halal Reputation Index (HRI) and Licence to Operate (LTO) rating developed by LBB International are the new key performance indicators for top management, which act as a predictor for corporate halal reputation and sales. Tracking your HRI and LTO become an essential measurement for doing business in Muslim markets and achieving halal excellence. LBB offers various options for HRI and LTO measurements.